Schema Markup for AI Citations

Structure your content for better AI comprehension and citations

🎨 What is Schema Markup?

Schema markup (also called structured data) is code that helps AI systems understand your content's context, relationships, and meaning. It's like a map that guides AI to the most important information on your page.

✅ Benefits for AI Citations:
  • • AI systems can parse content faster
  • • Clear context improves citation accuracy
  • • Structured data signals authority
  • • FAQ/Q&A schema directly feeds AI answers
  • • Author/Organization schema builds trust
📊 Key Schema Types:
  • • Article (blog posts, guides)
  • • FAQPage (Q&A content)
  • • Organization (company info)
  • • Person (author bios)
  • • Product (e-commerce)
  • • BreadcrumbList (navigation)

Why AI Systems Love Schema Markup

🤖
Easier Content Parsing: ChatGPT, Claude, and Perplexity can extract key information without parsing complex HTML
🎯
Context Understanding: Schema provides explicit context about content type, author, dates, and relationships
Direct Answer Extraction: FAQ schema allows AI to pull exact Q&A pairs for citations
📈
Authority Signals: Author and Organization schema demonstrate expertise and credibility

Quick Schema Implementation Guide

1️⃣ Choose the Right Schema Type

Select schema types that match your content (Article, FAQPage, Product, etc.). Use multiple types when appropriate.

2️⃣ Use Our Schema Generator

Our Schema Markup Generator creates valid JSON-LD code ready to paste into your pages.

3️⃣ Add to Your Page

Place the JSON-LD script in your page's <head> or before the closing </body> tag. Next.js users can add it to layout files.

4️⃣ Validate Your Markup

Use Google's Rich Results Test or Schema.org validator to ensure your markup is error-free.

5️⃣ Test Citation Impact

Use our Citation Probability Checker to see how schema improves your score.

Schema Markup Best Practices

✅ Do:

  • • Use JSON-LD format (easiest for AI to parse)
  • • Include all recommended properties
  • • Keep schema updated when content changes
  • • Add author and publisher info to Article schema
  • • Use ISO 8601 format for dates
  • • Test markup before deploying

❌ Avoid:

  • • Schema that doesn't match visible content
  • • Spammy or misleading information
  • • Duplicate or conflicting schema
  • • Missing required properties
  • • Outdated schema formats (Microdata, RDFa)
  • • Schema errors or invalid syntax

Ready to Add Schema Markup?

Generate optimized schema markup in seconds with our free tool